Shopify is a software program that is aimed at helping online retailers immediately set up shop online and begin selling and shipping products. Shopify will give you everything that you need to effectively open and manage an online store. You will also be able to customize the customer experience by adding your own branding to the site, your logo, and your own unique content.
Measuring Your Marketing Success with Shopify
Shopify is designed to help you market your products by giving you powerful statistics so that you can analyze how well any particular marketing campaign is working. Shopify offers analytic services such as Google Analytics and Crazy Egg so that you can stay informed about where your visitors are coming from, how long they stay on your site, and which product pages are the most popular (determined by the amount of visitors to each page).
Search Engine Optimization and Discount Codes with Shopify
Shopify has also been built to easily incorporate search engine optimization so that you can increase your site's ranking on the most popular search engines. With effective search engine optimization, you will attract more customers to your site so that you can increase sales. You can also offer discounts and promotions to customers with unique discount codes that you can create with Shopify. You can customize these discounts so that they will only be used a certain number of times or with a minimum order amount.
Customizing Your Online Store with Themes or Custom Web Design
Shopify is also fully customizable, and you can use one of the 50 free theme templates available, or you can design your own template from scratch. Whichever method you choose, you will be able to fully integrate your own custom branding into the website so that you can increase awareness of your store and give customers a better overall shopping experience.
Complete eCommerce Management
If you are searching for a complete eCommerce solution that will offer you all of the tools that you need to effectively manage your online store, Shopify is one of the best solutions on the market. You can easily add, edit, and keep products organized with this software program, and you can also choose from an assortment of payment gateways to accept payment and process transactions. Shopify also uses premium fraud detection software that will scan every credit card once a purchase has been made to reduce the risk that you will become the victim of credit card fraud. Shopify will also give you detailed information on every customer that makes a sale so that you can quickly access the information that you will need to ship the product and complete the transaction.
Technology and Hosting with Shopify
Another aspect of Shopify that makes it a unique eCommerce platform is that the software is hosted. This means that you will not have to take time to set up hosting for the Shopify software, and you can still use your domain name to launch your new site. Shopify has a standard full SSL encryption to protect confidential information that is transmitted through your site.
Shopify servers are extremely fast and reliable, so you will not have to worry about down time or long wait times as people try to navigate through your site. Shopify offers unlimited bandwidth so that you can easily grow your business and make as many sales as possible. The automated backup system is another reason that so many people choose Shopify. With regular, comprehensive backups, you can ensure that all of your information is protected and can easily be restored.
Shopify is Updated with New Features Regularly
When you choose to use Shopify, you will automatically be able to receive all of the updates and new features that are added for free. Shopify systematically adds new features to simplify the process of managing an eCommerce store, and you will receive these updates as soon as they become available.
Finding Support at Shopify
When you sign up and begin using Shopify, you will also have access to unlimited support via the support team, the forums, or the Wiki. If you have a question about Shopify, you can easily find the answers that you need and resolve any conflicts in very little time. The knowledgeable support team can walk you through the setup process if you do not have experience creating an online store so that you can get your site up and running as quickly as possible.
Add Apps to Your Online Store
Shopify has also created a variety of useful applications that you can add to your site to increase functionality and overall customer experience. You can add your own features through the advanced Shopify API, or you can check out some of the features that have already been created by the Shopify Development Team.
Managing Your Store from Your Mobile Device
Many people spend more time on their phone than they do on the computer. If you need to find a way to manage your store on the go, Shopify has it covered. You can download the Shopify mobile app and quickly access all of the information that you need to fulfill orders and stay organized while you are away from your computer. You can get push notifications when you receive new orders on your Shopify site, review customer data, manage your inventory, and capture payments with the Mobile app.
With Shopify, you will have access to all of the latest technologies so that you can effectively create and manage your eCommerce store. With the variety of features and apps that you can add to your online store, you will be able to improve customer experience and effortlessly manage your online store. Shopify is one of the leading eCommerce platforms on the market, and you can easily integrate the software onto your computer and your mobile device to begin operating your own online store right away. Shopify makes it simple to sell your own products, accept payments, and keep customers satisfied while shopping your site.